Salt n' Battered is a fish and chips chain based on the Sunshine Coast. As part of an assignment with UniSC, I sought to give them a new brand identity, complete with package design.
client
University Project
year
'25
timeframe
3 Weeks
DES
PRODUCT

problem
During my design degree at UniSC, I was tasked with rebranding a real business. For this, I chose a local fish and chips chain by the name of Salt n’ Battered. Throughout this project, we explored mockups, logomark variations, and interesting ways to explore ideas and representations.
solution
Salt n’ Battered in particular is a family-focused establishment across the Sunshine Coast. I used that brief to focus in on something fun that could appeal to the average customer. This task was spread out between two assignments, for which I received a 30/30 and 39.1/40. Both assignments were given High Distinctions.



